Austin Govella
Austin leads design teams to create award-winning experiences that drive how orgs win year-over-year.
He’s written three books—Work the Room, Collaborative Product Design, and Information Architecture: Blueprints for the web.
He writes and speaks on workshop facilitation, information architecture, and UX strategy.
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Featured blog posts with research and insights on UX, collaboration, and workshops
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Teams design together.
Design isn’t a solo activity. Design wins when teams collaborate.
Through collaborative design, one client improved leads by 29% and saw 177% growth in production from leads. Not just more leads, but better leads. Plus, top line revenue growth more than covered the entire project.
Systems first. Then users.
Design is about systems, and people make up one part of the puzzle. Austin helps teams advocate for the system.
This focus on information architecture helped one client simplify processes and build a platform to launch 28 sites in 21 countries in multiple languages for seven, separate lines of business in less than a year.
Workshops seed epiphanies.
Austin has facilitated 100s of workshops that get everyone in the same room on the same page around the same vision. When everyone aligns around a workshop’s concrete outcomes, magic happens.
Austin has helped clients architect user experience for 25 years.
Austin’s work spans retail, e-commerce, financial services, healthcare, energy, telecomm, education, non-profits, and entertainment. His expertise includes information architecture, service design, product design, design research, and experience strategy.
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Research suggests that groups who challenge each other, who offer good dissent, generate more, better ideas.